Hi everyone – Nicole here from The Wardrobe Code.
We all know that Goodwill of Orange County is all about making sure everyone has a role and a chance to participate. That same spirit was alive and well early this month when the marketing team joined forces with a few retail associates at the Tustin Boutique for some grassroots marketing.
After seeing several supernatural-inspired videos on the new social media platform, Vine, the marketing department challenged themselves to create a spook-tacular video series to celebrate Halloween.
Using several techniques of smartphone video trickery, the team created a whopping 17 videos of Halloween shenanigans – featuring everything from costumes-come-to-life to a mischievous puppy.
These videos might look like a magical 6 seconds, but they actually take about 30 minutes each to film.
For example, check out this Vine featuring a scary transformation:
(Caution: do not sit too closely to the screen while watching.)
And here is a peek behind-the-scenes of what it actually took to produce that one, 6-second video:
But, just because the task was time-consuming, does not mean that it wasn’t tons of fun.